visible wireless: unlimited eyebrowsing

first, we shot a campaign with *the* dan levy of schitt’s creek fame.

then we made an *entire* interactive website dedicated to his eyebrows—and to advertise visible’s unlimited brows-ing plan, of course.
in fact, we made over 200+ pieces of content dedicated just to this!

enter: Unlimited EyeBrowsing.

i know what you’re thinking … this possibly can’t get more punny, right?

think again.

 
 
Screen Shot 2021-01-25 at 6.34.06 PM.png
Screen Shot 2021-01-25 at 6.33.58 PM.png
 
 

one lesson i learned: you haven’t reached peak #copywriter status until you’ve churned out erotic fanfiction about eyebrows or penned headlines for furry movie poster parodies. see below for a selection of my finest and hairiest wordsmithing*.

*not pictured: the approximately four (4) brow-themed dreams (nightmares?) i had during the duration of this project.

 
Screen Shot 2021-02-05 at 11.26.26 AM.png
Screen Shot 2021-02-05 at 11.27.24 AM.png
Screen Shot 2021-01-25 at 6.47.04 PM.png
Screen Shot 2021-01-25 at 6.49.29 PM.png
Screen Shot 2021-01-25 at 6.47.45 PM.png
Screen Shot 2021-02-05 at 11.25.54 AM.png
Screen Shot 2021-02-05 at 11.24.01 AM.png
Screen Shot 2021-01-25 at 6.53.25 PM.png
Screen Shot 2021-01-25 at 6.44.12 PM.png


client: visible wireless

agency: madwell